Assam CM Inaugurates India’s First AI-Powered Phygital Banking Branch

Assam Chief Minister Himanta Biswa Sarma inaugurated India’s first AI-powered phygital banking branch in Guwahati, marking a significant step in blending digital and physical banking services. The branch integrates artificial intelligence, automation, and digital tools to enhance customer experience while maintaining traditional banking facilities.

The phygital model allows customers to perform routine transactions digitally while accessing personalized support for complex services. AI-driven analytics and smart systems enable faster service delivery, improved operational efficiency, and data-driven insights for better financial decision-making.

Banking experts note that this initiative reflects the future of banking in India, where technology-enabled branches can provide seamless, customer-centric services, combining the convenience of digital banking with the reliability of in-person support.